One of the points of discussion at the AFFTA summit (and one that comes up regularly, including in a feature we ran in the October print issue of Angling Trade) is what we, as an industry, are doing to “grow the sport?” In other words, what are we doing to attract new participants to the sport of fly fishing?
But maybe we should ask first whether or not we really want to grow the sport. Have you floated through the drift-boat traffic jams on a famous river recently. Of course, with an aging demographic, fly fishing does need to recruit newer, younger blood. But if and when we were able to increase overall participation numbers, would that be good? Or would we be better served to do more with the faithful audience we have, and sustain the sport at present levels?
We’re asking YOU…
Do you think the industry, as a whole, should invest more time and dollars into recruiting new participants to the sport of fly fishing?
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