No purchase required… You can make $… The purpose is to find out if anglers will buy energy products.
After standing for long hours casting in a river or on the flats, an angler’s concentration might waiver. COMPETE energy bites are a new portable product that provides the boost needed to succeed. Mission Pharmacal Company, manufacturer of COMPETE, seeks to pilot test the energy bites in select fly-fishing retail locations to evaluate the product’s value to this active lifestyle audience.
To date, COMPETE has primarily been sold in fitness and health clubs and has had strong success. Calvin Conti, an employee at Crunch Gym in Los Angeles, says, “COMPETE has sold at a fast rate. I was impressed with how quickly it flew off the counter.” Each pack provides six bites, with a suggested retail price of $3.99. COMPETE is an affordable, convenient alternative to energy drinks that comes in two delicious flavors: chocolate and mocha.
Given the success of COMPETE to date with fitness and health clubs, COMPETE marketers are interested in pursuing pilot programs in other high-end, active-lifestyle oriented retail outlets, such as fly-fishing shops.
COMPETE provides 135 mg. of caffeine per bite, the equivalent of one 12 oz. cup of premium coffee. Many people consume caffeine to fight fatigue and stimulate their energy. Today, more than 80 percent of American adults enjoy the energy-boosting benefits of caffeine on a regular basis, according to the Food and Drug Administration. Caffeine can help stave off fading attentiveness, which is needed for many detail-oriented activities, such as fishing, skiing, hunting, and some extreme sports.
When you’re fishing, every movement and every cast counts. COMPETE’s small package tucks away in your pocket or pack, because it’s lightweight, portable, and easy to consume when alertness starts to drop. “Our energy bites are perfect for anyone who needs a convenient, affordable way to get that caffeine boost needed to perform at their best,” says Tom Massamino, product manager for COMPETE energy bites.
COMPETE is a product of Mission Pharmacal, a leading prescription pharmaceutical and over-the-counter drug company with a stringent manufacturing process. The company uses pure ingredients and FDA-approved methods of manufacturing. COMPETE is not intended for children less than 18 years of age, pregnant or nursing women, or anyone who may be sensitive to caffeine’s effects.
If participating in this pilot is of interest to you and your business (there is no risk, no purchase required, and all you will be asked for is information), please email Jordan Seiz at [email protected] or call 215.346.7290.
Participation is limited to 20 businesses.
